The luxury fragrance business has been lately affected by a great expansion, thanks to the increasing interest shown for the artisanal and customized perfumes. The main features of this market are represented by raw materials quality care, a detailed aroma research and an extremely communicative storytelling which is able to turn each fragrance in a unic sense experience.

Successful brands do know that in an extremely dynamic market not only the product quality counts, but customers appreciate the ability to tell a stand out history. A strong brand identity, able to create public engagement, is composed by a clear language, a recognizable image and a winning storytelling which overtakes the perfume itself.

Following this scenario, the impact of packaging in the layouts or in online stores represent a great charming element which is able to enhance the fragrance storytelling, anticipating the perfume sensations over the target public.

Perfume box
Perfume box

 

The box created for “Tiziana Terenzi” combines tradition and modernity, thanks to the mashup of the additional features such as external paper soft touch finishing and the valuable iconic prints.

Showing care to the artisanal aspects during the fragrance creation process means creating harmony between the product and its box, which host the bottle in a perfect fit space.

The inside of the box
The inside of the box

 

 

Packaging plays a key role in a strong and enhancing storytelling, offering the very first thrilling impact with the desired item.

From the very first sketch to the final product we can be at your side, working on creating this real magic.

Reach us to share your project https://www.pisacaneboxes.com/en/contatti