Storytelling is nowadays a very widespread term, meant as marketing strategy. But what does it consist in? It is an instrument that tells the history of a brand, of a..
To consider the branded packaging limited to the simple function of protection and carry of its content means to disclaim its communicative sense that leads it to play an always..
The packaging is the element able to link the consumer (and its senses) to the product as much as we can affirm the experience itself starts from the packaging. Discover..
New ideas, innovative solutions playing with paper and greyboard to enhance your and our clients, these are the principal reasons that lead us to create packaging projects. Inspiration can grow..
The complex job of positioning (or re-positioning) a brand utilizes codes and languages at various levels, in which the packaging acquires a crucial importance. “Tiffany has in shop a thing..
Love-themed day can’t pass on without celebrating a new special box: it results in a limited edition luxury packaging that represents at its best the leader position in this field..